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Start clean. Stay sharp.
Fresh Draft is a straightforward daily shampoo built to cleanse the hair and scalp without making either feel stripped or overworked. It produces a rich, satisfying lather that cuts through sweat, oil, styling products, and the buildup of a long day while leaving your hair clean, manageable, and ready for whatever comes next.
Made for regular use, Fresh Draft strikes the balance between an effective wash and a comfortable finish—because clean hair shouldn't feel like straw.
Fresh, functional, and uncomplicated. Exactly what a daily shampoo should be.
Start clean. Stay sharp.
Fresh Draft is a straightforward daily shampoo built to cleanse the hair and scalp without making either feel stripped or overworked. It produces a rich, satisfying lather that cuts through sweat, oil, styling products, and the buildup of a long day while leaving your hair clean, manageable, and ready for whatever comes next.
Made for regular use, Fresh Draft strikes the balance between an effective wash and a comfortable finish—because clean hair shouldn't feel like straw.
Fresh, functional, and uncomplicated. Exactly what a daily shampoo should be.